Monday, March 12, 2012

Majal Quita

*Just wanna share this with everyone


Mahal kita kahit na sinungaling ang iyong ina
at magnanakaw ang ama
Kahit ilang ulit ka ng ginahasa ng kastila, amerikano o hapon, 
mahal parin kita hanggang ngayon

kahit ilan na ang ibinaon mo sa limot
hindi ko malimutan ang mga yon sapagkat sila ang dahilan kung ba't ganito
nadarama ko sayo
kahit ilang ulit kaming binabato kasama ng mga barkada ko

pigilan ka mang mahalin walang makakapigil sa pag-ibig
itaboy mo man ako ng malakas na tubig
ang lubid, itali man saking kamay ng iyong itay
magsusulat ako hangga't buhay

handang managutan ng hininga sa kulungan
di mo man lang natulungan, ako'y masama bulung-bulungan
putulan man nila ako ng dila
nasa mga tula ko ang kulay pula ng bandila

at tila di na magbabago ang takbo ng buhay ko sa piling mo
masamang ina'ng napili mo
at ang tingin pa ng iba sayo di ka masaya kaya
magpapalit nalang daw ng anyo

nabigla ka, wag ka lumagda!
humanda ka, ako'y makikibaka
mahal kita at di ko pabayaang mapunta ka sa iba
wag ka maniwala sa ina mong pabaya at ang kapal ng mukha ng iyong ama

katotohanan daw hatid sa minamanipula niyang dala
di ka pa ba nadala sa pandaraya, sayo kinita
nagparaya, di mo namalayan, yumayaman

pinapamukhang ika'y mahirap lang
at di mo pa kaya magbayad ng utang, pa-utang ina
sa kanya mo sabihin
humingi ka ng pagkain at paki-sabi na wag siyang maglihim

Mahal kita, Pilipinas.


-Syke

Salamat Po.

Dati, akala ko pag naging broadcaster ako, D.J., o kahit anong trabaho sa media, magagawa ko na lahat ng gusto ko. Tulad ng tirahin ang bulok na sistema ng gobyerno ng bansa kung saan ko isinulat tong blog post na to. Pilipinas. 

Akala ko simple lang tong course na to, dadaldal ka, konting sulat, konting ulat, konting camera, konting ilaw, swak na. Pero hindi pala ganun ka-dali to. Kahit papano, may mga palatuntunan din palang dapat sundin. May mga bagay na dapat isipin bago gawin. Dapat pala akong pagkatiwalaan ng mga makikinig at mga magbabasa ng mga isusulat ko.

At hindi porke galit ako sa gobyerno eh pwede na lahat. Hindi porke ka-course ko rin halos lahat ng pinatay na parang mga hayup sa Maguindanao eh magpapaka-punk rock na ko at tutugisin ko yung *%^$# na may pakana ng ka-walang hiyaang yon. Hindi pala pwede lahat.

Kaya ako nag-MassComm dahil gusto ko maging malaya. Gusto ko sumulat ng mga bagay-bagay na nasa loob ng isip ko. Mga bagay na nararamdaman ko. Mga hinanakit at saloobin ng isang mamayang tulad ko.. Akala ko dati malaya ang magpahayag ng saloobin. Hindi pala. May presyo din palang dapat bayaran.

Pero siguro, kaya nilagyan ng mga palatuntunan ay para narin sa sariling kapakanan nating mga mamamahayag. Isipin mo nga naman, anong mangyayari sayo kung harapan mong duduraan at nga-ngaratan sa mga artikulo mo yung isang congressman sa Paranaque na wala ng ginawa kung di ipaskil yung mukha niya sa bawat kanto na may proyekto na siya daw ang may pakana. Kung di ba naman siya @#$%^ , pera ng mga tao yun. BUWIS yung tawag sa pera na ginamit para "ayusin" yung mga tubo na wala naman talagang problema. Ang liit-liit ng kalsada sa Sucat tapos huhukayin mo yung sementong nananahimik. Kaya nagta-trapik eh.

Pero balik tayo, talaga nga naman siguro na dapat sundin ang mga palatuntunang to. Kailangan marunong ka mag-desisyon kung ano ang i-uulat at ano ang itatago mo nalang sa sarili mo. Yan ang natutunan ko sa Media Ethics kasama si Ma'am Candice. Kailangan tayo ng taong bayan para makita at malaman nila ang katotohanan na nangyayari sa Perlas ng Silangan. Kailangan nila tayo para magbigay kaalaman, lungkot at saya sa mga buhay nila. At dahil kailangan nila tayo, gumawa ng batas na dapat sundin ang bawat Media Practitioner para nga naman hindi tayo matulad kay Bubby Dacer (R.I.P) na hanggang ngayon eh malaking tanong parin kung si Lacson ba talaga ang may pakana. 

Oo, para hindi tayo patayin ng mga (*&^% naka-upo sa pwesto. Kasi kailangan tayo ng mga Pilipino. Isipin niyo, kung wala tayo, sino ang mag-didirect ng pelikula nila Derek Ramsey at Christine Reyes na hanggang ngayon ay sobrang ganda parin kahit ilang ulit ko ulitin. Sino ang magsusulat ng nakaka-iyak na script ng pelikulang "One More Chance" na may linyang "...Sana ako nalang ulit.." :))=)) oh diba wala? bakit, kaya ba ng mga Abogado at Pulitika gumawa ng ganyang klaseng drama? uhm, oo pala. yung Donyang Maliit nga biglang nabali yung leeg tapos pinasukan ng kung ano-anong sakit nung nalaman niyang hinihintay na siya ng rehas eh. Nagtangka pang umalis ng bansa. Mala-Meteor Garden yung eksena sa NAIA nun. At siyempre badtrip ako kasi trapik nung araw na yun nung pauwi ako. 

Anyways. Sana na-gets niyo yung gusto ko i-point out dito. Maraming Salamat po Ma'am Candice sa pag-mulat sa mga mata ko na limitado parin ang kalayaan ng isang mamamahayag. Aalalahanin ko ang mga bagay na itinuro at natutunan ko sa inyo. Kasi baka maaga ako patahimikin ng mga hayup na naka-upo sa katungkulang hindi nararapat para sa kanila. 



P.S.

natutunan ko ding masama ang MANGOPYA ng mga bagay bagay sa internet. hahaha.. baka makasuhan ako. :))


"Ang lubid, itali man saking kamay ng iyong itay, MAGSUSULAT ako hangga't buhay, handang managutan ng hininga sa kulangan, di mo man lang natulungan, ako'y masama bulung-bulungan, putulan man nila ako ng dila, nasa mga artikulo ko ang kulay PULA ng bandila." 

Friday, March 09, 2012

Ethics: A Rule to Live By

“Media Ethics” what comes to your mind? The first thing I heard the subject we are taking is all about the rules, regulations and laws. I described it before we started lesson as “What is right and wrong”.

First and foremost, I am thankful to our professor as well as to the subject, I really don’t have idea of how to use blogs and I am blessed to require us to use blogs also for our subject matter, also I was able to learned to write importantly I am not really excellent in writing but in the term we had I was given an opportunity to have freedom of expression to write what is my intention and thoughts after the lessons we had.

I am very grateful specially to Ms. Candice Reyes our professor, before we end up this school year at least we are given a chance to teach us by newly SELAMS Professor for MC 110 which is really very thoughtful and has a “long-term patience” because of the trouble we had during the subject meetings as regards with the networking sites J . All the things I haven’t known in media standards ethics and public policies she was able to educate and noted us.

And how to value such things particularly doing things related to the course, it best given when our professor required us not to use PLAGIARISM which are most of the students don’t mind the words, sentences etc. they copy and paste without citation of the author these is also describe as intellectual property theft.

The first comment entered in my mind is that “I think it would be difficult for us to apply it, but we’ll try” honestly, in some moment it became a norm of some students to plagiarize one’s work, but then in manner that it is required I realized that it would the time to value one’s work. Indeed, plagiarism is against the law and each passing day who abides the law is accusing him/her a criminal.

From the first day of our meeting until the end of the term it is PLAGIARISM that is the most important topic I learned and the word that will not exist in my everyday living and I was able to apply it also with other subject matter.

As you notice that this Mass Media Ethic is just a typical word for us but when you recognized that plagiarism is a crime, yes! We are free from internet access but do you think it is a practical way to use works of the authors? Of course it is not! Valuing one’s work will give you a reward that you yourselves work can do what is the author did, we you can by your own patience.

My second most essential topic I learned is the bias/impartiality, to be express as against one thing, person or group while impartiality is treating all rivals equally these are all stated to our lecture.

I chose this topic because it was explained and expounded what are the things that should and should not judge to any team environment or individually. I was able to understand how does to use these ethics for our career plans and to get awareness as a future broadcaster and us media we shall treat individuals equally.

The final topic which is most vital to me is the lesson about staging. I am proud as well as glad that I was able to recognized portraying photos to public which some of these showing as staged. Staging also can be damage your reputation in your audience it is a learning not to do unwanted deliberation of photos it is because photos are being posted around the world.

Added to my important learning and kind of made to be fun is the activities we had. Thanks to Ms. Candice Reyes J I guarantee you that the entire lesson we had will help me for my next career goals.

Source and Reporter Relationship


 I interviewed Mrs. Jen Cruz- Pastrana a reporter in DZIQ 990 AM where I have my On the Job Training. She’s a field reporter and also a showbiz anchor in the station.
    First I asked her what are the characteristics of a good reporter and she said a reporter must be credible, must have integrity. She also stated that “Dapat may puso ka sa ginagawa mo at dapat mahal mo yung trabaho mo.”
            Next was, relationship of source and the reporter, since she’s in showbiz part she said that she makes sure that she has this converstion with her source and that everything that she says on air must be really said by the people involved in the story. She said that “Mismong experience naman nung taong involve yung sinasabi ko on air.”
            Related to this is how does she keep the identity of her source especially if the story is sensitive, she said that “Nasa iyo naman yun kung sasabihin mo o hindi yung identity ng source mo ang importante dapat protektado mo pa rin yung source mo.”
            She also shared few of her experiences while reporting on field, like she had this experience reporting inside a public utility vehicle like jeepney, LRT and a taxi and everyone around her gets shocked but she still continues with her work. “Di naman maiiwasan ang ganoon since pakalat kalat nga ako at nasa assigned beat ako.”
            She also said if possible, when you report on field find a quiet place so that what you say on air is clearly heard.
            I learned from her that if I’ll be entering this kind of field I must be full-hearted on my career and I must love what I’m doing. Make sure that what I’ll be doing must be right. I also learned that in radio everything is fast. You should learn how to manage things at the same time. Every story you hear and see must be reported. Learn how to ask. Have the initiative. Be on time. Be aware in everything that surrounds you. Every incident is news.

Thursday, March 08, 2012

Gaining Public Trust

         
 Mr. Ruel Perez was a former freelance journalist and news analyst before he worked for Radyo Inquirer as a field reporter. He is with the station for about 2 years already and he considers it as a privilege to be one of the competent news reporters of the station. The first thing that I asked him to share is his insight about the source – reporter relationship. The first thing he told me is to always introduce our self first and get their attention.  He also pointed out that the most important thing that should be established between the source and the reporter is trust. As a reporter, he said, we are the one in need of information from them, that’s why we should be able to build rapport between them and us so that they will feel at ease in telling us what they know about a certain story. We should be properly dressed and show them that we are credible and trustworthy enough to be given information especially those stories that are sensitive. He also told me, that the first question during your interview with the source is crucial because it may make or break the whole interview process. He stressed out that, as a reporter, the first question and the following questions should be logical because this is where the first impression of the source is based. He also told me that as a reporter there should be aggressiveness and in asking question and it should be in a straightforward manner. The next question that I asked him is his view about ethics in delivering news reports. In news reporting especially on sensitive cases, the usual rule they are following is to avoid offensive and foul words. The news report should be factual and as much as possible it should be 100% accurate. Delivering the news as it happens, meaning we should not add anything to it or remove some part of it just to make the story acceptable or favorable to someone. In cases like murder, sexual abuse etc, the identity of the victim should be treated with utmost confidentiality and should not be disclosed publicly. In news gathering, reporters should have the aggressiveness and eagerness to ask. As a reporter, we should be bold in asking for the information that we need, we should know the immediacy of the news. Getting the name of the witness in our story is also important and it should be confirmed and verified by a person in authority, either the police or the investigation team. Verifying and double checking of information should always be done before delivering the news.
            After my interview with Mr. Ruel, I was amazed at how dedicated he was in doing his job, or should I say his passion. I learned many things from his experiences on the field, how he handles the pressure of being a reporter and the character that a reporter should possess. I learned that being a reporter, knowledge and skill is important but it is also important that we know how to deal with people especially with our sources, because without them we will not be able to gather much information for our story. 

Wednesday, March 07, 2012

Once a Reporter, Always a Reporter.


     I interviewed one of the reporters in Radyo Inquirer, the site where I am currently having my on the job training. She is Mrs. Donabelle Dominguez Cargullo. She is known for her screen name Dona Dominguez. Mrs. Dominguez is now a Desk Supervisor in Radyo Inquirer. She was once a field reporter before she was promoted to being a Desk Supervisor. She started to work in the media industry way back in the year 2003. When I had the chance to interview her, it’s like we are just having a friendly conversation. I tried to ask her about the source-reporter relationship but she doesn’t have idea about it. All she knows is that it is about the relationship of the reporter and the source of the news that he/she had gathered and how a reporter treats his/her source.
     To make our conversation a little longer, I added some follow up questions. Since she is the Desk Supervisor, she is the one in charge in doing the newsbreak. I asked her some questions like, “how do you choose the news that you are going to broadcast in the news break”. She had so many answers and some of those are these; news gathered by their reporters, information/reported news in an interview whether phone patch or recorded and most especially reports on dot net, the Philippine Daily Inquirer Newspaper which is their official newspaper, that they haven’t reported yet.
     I also asked her experiences of being a field reporter before. She told me that she was once assigned in the police beat. In that beat, you will experience covering news that involves massacre, murder and any crime that has something to do with killing a person. She also told me that it was her first time to see a bloody dead victim when she was on the beat. She also covered fire reports and was also experience reporting live in front of a burning house. In police beat, all that you don’t want to see, you will get the chance to see it whether you like it or not. After telling me her experiences being assigned in the police beat, she also told me her experiences in the major beats. In this kind of beat, you will have the chance to interview different government officials especially senators. She told me that she had already experienced having a conversatAnother question that I asked Mrs. Domiguez is the responsibility of a reporter. She said that you should be sure of the facts and details that you will report. You should be aware that no matter what you say, the public will believe and rely on what have you said. Get the right news first before you open your mouth and tell the public about it. Your news should be credible enough. If you happen to report a wrong detail, you can correct it in your second report but most of the time, there would be problem their because what if your listener is already not listening in your second report anymore, how can she know that you have corrected it. So, being a reporter is totally a big responsibility because people will depend on what your mouth will say.ion with the former president of the Philippines, Gloria Macapagal Arroyo.
     Another question that I asked is what are the common problems of reporter are. Her answer in this question is limited. She just said that the most common problem that a reporter could face is how to gather reports. Sometimes, not all news has source. Sometimes, people who are involved in the news won’t provide other information. If that would be the case, reporters will find it hard to know what is really behind the story.
     I learned a lot on my interview with Mrs. Dona. Being a reporter is a serious job. You should be aware of all the happenings around you for you to produce a story that you will report because those news won’t come to you, you are the one responsible to look for it and get it first.
     
 

Tuesday, March 06, 2012

"BEING A TRUE PUBLIC SERVANT"


             Knowing someone’s life is very exciting, especially if you’re asking somebody’s life that is on the line, where you are also tracking in. and as I interviewed the two people who is in the industry of radio, I learned a lot from it and it will really serve a big help and a big reminders to me.

               I first interviewed Mr. Joey Collantes, One of the regular Anchors in the Radyo Veritas, he also have a daughter who runs a advertising company. he shared a lot of experiences and a lot of memorable moments that happened to him, He was one of the anchors in the late program “Radio Patrol”, and being an anchor on that program was just an accident, he and his friends just had an game and fortunately, Sir Joey was the one who auditioned and was the chosen one to be part of the said program.  I asked him if how ethics is being manifested in the source reporter relation, he said that, they must be professional with each other; they must not also be too boastful with each other, according also to him, WAG MAGPAYABANGAN SA ERE.”

                He also shared his life being an reporter, when the time of Martial law, he really don’t know if where to hide because at that time, the students are throwing pillbox to the authorities, and the authorities are shooting them using an armalites, they really don’t know where to hide, but because they need to get that story or that event, they must go to the both parties. Being a reporter is not easy, because your life might be in danger.

               The second interview that I had was with with Mr. Jemuel Go, One of my professors in Centro Escolar University and also one of my Supervisors in the DZRV known as Radyo Veritas. I’ve asked him if how’s his experience in terms of Audio Editing and also Source Reporter Relation in connection with ethics, He first shared to me the three social communications; these are Information, formation, transformation and also he said that According to Cardinal Rosales, “Information is Essential to formation that leads to transformation”. That’s why he was using it also in terms of teaching his students.  Also he said to me that on the time that he was just a reporter, if the statement that was given by his interviewee was not the statement that he wants, or against in his own station or in his own wants, he didn’t publish it and cut the lines. He also said that he was the reporter, that’s why he is the one who holds his report. He can choose if what parts in the interview will be said on air or not.

                     On the other hand, Sir Go, pointed that Radyo Veritas was different from the other AM Stations, because their reports are based from the church and from the Catholic techniques, and also he cleared to me that they are not using the words like “Di umano” and “Umano”, because those words means that they are not sure with the things that they are being reporting.  They didn’t also report uncertain details, they don’t care if they are the last one to publish the story, and the important thing to them is to have a Sure Information, because they really do believe that many people was waiting for accurate information, not just information. According also to Mr. Go, “Every station has their individual biases, as long as you don’t violate the stations rule, you are safe.” And also going back to the topic about the audio editing, in the Radyo Veritas, He said that, if the conversation in the interview was against the KBP, RV and on the Church, they didn’t air it. Also I remember that he also said that, if some anchors and reporters got a problem with each other, or an anchor to anchor problem, they made an internal arrangement so that it can be fixed as soon as possible.

                     I learned a lot from those two interviews that I had. I learned that being an anchor is not that easy, because an anchor must have a lot of knowledge because many people are relying to them, also an anchor must dress up right so that they can earn the trust of a person and also so that they will be respected as well. And then, I also learn that if you’re an anchor you must establish a good relationship between your co-anchors and reporters, you must give them respect, so that they will also respect you. Also, I realize that being an anchor or a reporter must always prevail the truth even that you are contradicting other people.             

The Damage has been Done

I am not really an ABS-CBN viewer. But I found the article very interesting and informative. I must admit that it is worth reading.

I have heard a lot of rumours of how they say ABS-CBN handles news stories. It is negative. Some say they can be paid to change stories in accord to their interest. Some says that they have been an ally of the Arroyo administration. These things have greatly affected my view about the News and Current Affairs of the station.

I agree to what the author said in this article that no matter how hard they try to explain their side, some people will still remain unconvinced. It is a sad truth especially in the media industry that how easily a rumour spread is the total opposite of how it can vanish. Sometimes people will see your explanations as alibis even if you are really telling the truth.

I believe that a lot of television networks nowadays run as a business. It is a fact. I think this is a great factor that affects how its owners and its employees act. Their actions will be for the best interest of the station. Anything that will ruin the good reputation of the company to present and potential partners should be eliminated. This is even at expense of the truth that they should always hold on to.

Even if explanations were laid before me about what had really happened during those times that ABS-CBN is accused of doing things for the benefit of the Lopez’s, I myself is not convinced completely. I don’t know why. But having a background of how dirty the media industry could be makes me think that a lot of things worse than I am thinking is happening without the knowledge of the public on it.

I think that it is really a challenge for ABS-CBN to uphold their image and integrity for future success. I mean, being on top, there is no way to go but down. What is adding a lot of pressure in their part is the big group of companies it is related with.

No one can really please everybody even ABS-CBN. I hope that what is written in the article is true. This topic gives an important challenge to all of us who are pursuing a career in the mass media industry--- to be responsible in an enormous power given to us.

Saturday, March 03, 2012

Sexual Advertising: One Step to Culture Degradation

                   Having read the title of the video, it initially created a bit of curiosity on my mind, on what the video would like to impart to its viewers and why is it entitled Killing us Softly. I got more interested to the video when I found out that it is all about “Advertising’s Image of Women”. For a long time now, a certain question has been bothering me; and that is how come advertising nowadays is becoming very liberated even to the extent that they are not focusing on the product anymore but much effort is being exerted on what kind of “strategy” are they going to do just to get the attention of the people; and eventually these advertising strategy are sometimes damaging already to our culture. I was amazed on how Jean Kilbourne came up with this lecture that really served as a mind opener to the people especially to the women. I agree with everything that Kilbourne said in her lecture. As a woman, I realized that women nowadays are being deprived of their right to respected, and are treated very differently compared to how women are being treated in the past especially in our country. A question quoted by Kilbourne in her lecture “What does it mean to be a woman in this culture” made me really think hard on how to answer it because being a woman in this culture and in this present generation, I can say that it’s very hard. Life has become so complicated compared to the way of life in the past. People now are very mindful on what they see around them and the world is following a certain standard that dictates on how a certain person or woman, specifically, could be acceptable in the society where she is living, and that is stereotyping just like what advertising is doing now. They are aiming for perfection, when there is really no such thing as perfect. As what Kilbourne said, “Advertising tells us who we are and who we should be”. Some are fortunate to be included in the list of women acceptable in the society, some are unfortunate, making them feel insecure and ashamed. If a fat woman is advertising a certain product, people tends to judge the ad because of the size of the woman, which shows masculinity while on the other hand, if a thin figured woman would pose for a certain product, it would most likely be acceptable to the society. Just like what Kilbourne said, “There is much emphasis on how we look no matter what we do”. It suddenly saddened me when pornography is already being discussed, looking at a body of a woman being used as a beer bottle in an ad, the legs of a woman in a pair of scissor, figures of woman bodies sculpted in a glass, this is definitely an insult. Its very degrading that woman bodies are already turned into object, into things. Others may say it’s an art, but what really is their intention in doing all of these, is it really for the sake of art or something more is in the back of their minds the moment they are creating this.
The inequality between men and women in advertising is also very evident. Images that portrays man being in power and active and women being portrayed as inferior and passive. I agree with what Kilbourne said, “Men and women inhabit two different worlds; men don’t basically live in a world where their bodies are routinely scrutinized, criticized and judged whereas women do.” Women are prone to the judgment of the people more than the men.
Having all of these things presented to us, I can say that there should really be a change in the mass media. Things like these in advertising should not be tolerated just for the sake of selling. Our advertising industry can survive and can flourish even without these sexual and pornographic images or ads. We have to be mindful on what effect could it do especially to the women in our society. We must act not just as consumers but as citizens taking a share of responsibility on whatever these things can do to us and to our community.